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"Now, your furbaby can consume raw meat, just like they would in the wild.
Except, we sorted out all the messy~ness of actual raw meat into crunch and convenience."

Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
Paw-cipes, formulating your pet's recipes.
P:RAW Poultry Recipe
Chicken Breast (60%), Chicken Thigh with Bones (20%), Chicken Liver (7%), Chicken Heart (6%), Egg Yolk (3%), Salmon Fish Oil, Cranberry, Brewer’s Yeast, Chicory Root Extract, Rosemary, Yucca Schidigera, Selenium Yeast, Prebiotics, Xylo-oligosaccharides, Calcium Iodate, Probiotics (Lactobacillus Acidophilus, Lactobacillus Plantarum, Bifidobacterium Animalis, Bifidobacterium Breve, Bacillus Coagulans), Vitamin A, Vitamin D3, Vitamin E, Vitamin C, Vitamin B1, Vitamin B2, Vitamin B6, Vitamin B12, Vitamin K1, Folic Acid, D-biotin, Nicotinamide, D-calcium Pantothenate, Choline Chloride, Copper Proteinate, Iron Proteinate, Zinc Proteinate, Manganese Proteinate, Nisin, Taurine, Tea Polyphenols.
Ingredients by %
•
Chicken Breast: 60%
•
Chicken Thigh with Bones: 20%
•
Chicken Liver: 7%
•
Chicken Heart: 6%
•
Egg Yolk: 3%
•
P:RAW Supplements Mix: 4%
•
P:RAW Supplements Mix: 5%
Calorie Content (Calculated)
•
475 kcal/100g (30pcs)
Ratio of Calcium to Phosphorus
•
1 : 1
Guaranteed Analysis
•
Crude Protein: (min) 52%
•
Crude Fat: (min) 18%
•
Crude Fibre: (max) 2%
•
Crude Ash: (max) 10%
•
Moisture: (max) 5%
•
Phosphorous: (min) 1%
•
Calcium: (min) 1.2%
•
Taurine: (min) 0.3%
AAFCO Statement
The formulation of this product complies with the nutritional standards set by the AAFCO Pet Food Nutrient Profiles for All-Life Stages.
P:RAW Freeze Dried BARF Pie
Perceive our honesty and sincerity through our ingredients.
As a pet owner, it is essential to choose high-quality pet food that uses natural, nutrient-dense ingredients to ensure your pet's health and well-being. Remember, a healthy diet is the foundation of a long and happy life for your furry friend.
Formulated in partnership with veterinarians and compliant with AAFCO standards.
Our recipes are designed in close collaboration with veterinarians to ensure that they provide all the necessary proteins and nutrients for your beloved furry friend's good health. Every recipe is formulated to meet the AAFCO & FEDIAF nutritional standards and is suitable for cats & dogs at all stages of life.
Come in a variety of protein options to accommodate the pickiest of pets.
If your furry friend is particularly selective when it comes to food, there's no need to fret. Our range of recipes comes in three delectable flavors/protein, providing over 96% of meat content. We're confident that your furry friend will quickly discover their favoured recipe.
As a pet owner, it is essential to choose high-quality pet food that uses natural, nutrient-dense ingredients to ensure your pet's health and well-being. Remember, a healthy diet is the foundation of a long and happy life for your furry friend.
3 products
  • Bestseller

    P:RAW Poultry
  • New

    P:RAW Fish Recipe

  • P:RAW Red Meat
91%
of clients have reported an improvement in their pet's overall health after switching to P:RAW Freeze Dried BARF Recipe!
Do You Know Their Food?
we strongly advise against feeding flavourful carbs. Here's why.
What’s Chicken “MEAL”?
So...meal isn’t meat.
Loads of Carbs
It’s hilarious for Carnivores like cats & facultative carnivores like dogs, difficult to digest and can cause allergies.
Fat aka Flavour Enhancer
Only way to stimulate appetite without real meat.
Mixed Tocopherols
Synthetic preservatives, might caused itching & allergy.
Colourings
Make the food more appealing to pets, but can be harmful and unnecessary.
Why Meat (Protein) Matters
Carnivores like cats & facultative carnivores like dogs require a diet rich in animal-based protein to thrive.
Meat is an excellent source of protein, essential amino acids, vitamins, and minerals that are necessary for your pet's health and well-being.
P:RAW Burnt Balls AKA Kibbles
Meat Source
Human-Grade Chicken
Chicken by-product / Chicken meal
Crude Protein
60% Crude Protein
10%-21% Crude Protein
Cooking Method
Low °C to Lock In Nutrients
Heated Under Pressure
Flavor + Color
All Natural
Artificial
Sketchiness
Zero Sketchiness
Fillers/Starch/Gluten
Preservatives
None
Mixed Tocopherols
Meat Source
Crude Protein
Cooking Method
Flavor + Color
Sketchiness
Preservatives
P:RAW
Human-Grade Chicken
60% Crude Protein
Low °C to Lock In Nutrients
All Natural
Zero Sketchiness
None
Burnt Balls AKA Kibbles
Chicken by-product / Chicken meal
10%-21% Crude Protein
Heated Under Pressure
Artificial
Fillers/Starch/Gluten
Mixed Tocopherols
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